Marketing is keeping your business, products or service visible to your clients at all times. Use every opportunity to let them know that you are still here. Autumn is the perfect time to kick up your marketing efforts a notch by using the Autumn holidays to launch new marketing ideas.Offer Fall specials:
Create a Fall special. Lower your prices on certain items if possible or offer a discount on a specific service or even hand out free samples if you can. Do something that creates added-value to your clients and prospects.
Participate in local Autumn events:
Get involved in your community leading up to the holidays. i.e. - If your town has a festival planned, sign up as a sponsor and get out there and meet new people. Try something silly like a Halloween costume contest inside your business. Whatever you do, make sure it celebrates Fall and gets people talking about your business.
Create a new direct marketing postcard:
Send out an Autumn-themed postcard listing your Fall specials to get new customers or new sales from your existing clients. Another good idea is to send your customers a really beautiful calendar that they will keep all year and look at often. Make sure your name and phone numbers are highly visible on every month.
Thank your clients:
At Thanksgiving time, say "thank you" to your clients. Send them a card just to say thank you for another year of business and loyalty and to simply wish them a Happy Thanksgiving. Your customers will appreciate it since you are extending a thoughtful gesture, not advertising a product for a change.
Happy Holiday Season!
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Email: tombello@redrockprinting.com
Call or Text: (561) 289-5916
