When meeting with a prospective client, you should never be "selling" anything when talking about your product or service.Instead, seek out information about their NEEDS.
Then, when you hear a set of needs which you can help with, offer to help. No pressure sales pitch ... just connect your skill set, product, or service with someone else's set of needs and it will sell itself.
If you discover that a prospect does not need your product or service, what do they need then?
"Learn what other business (or personal) needs they have at the moment and offer a referral or solution to assist them."
By doing this, you will not only make a friend, but you will drive your prospect to seek your services when needed and they may refer you to one of their friends. It's a win/win situation rather than a "no" sale or "lost' sale.
Happy Selling!
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